The Financial Crisis As A Boon To The Work At Home Movement And Opportunity Offer

Can an economic downturn really be good for anyone? It can if it means more people will be able to telecommute as a result.

Mike Elgan of Computerworld says that companies are looking for ways to cut costs without hurting productivity, and that telecommuting is an efficient way of doing that.

Economic downturns, painful as they are, have a tendency to force new priorities on everyone. The cost savings and efficiencies inherent in the digital nomad lifestyle can become irresistible during recessions, and so the trend in that direction is accelerating.

It’s not just companies that are looking to cut costs either. Telecommuting can reduce costs for workers such as child care, business clothing, dry cleaning, lunches out as well as commuting expenses. A priority for many is to reduce their carbon footprint and telecommuting is one of the best ways to become greener.

The Wall Street Journal recently asked a group of energy experts how we can keep our oil addiction at bay despite falling prices. One expert’s suggestion:

Employers should adopt four-day workweeks and permit or expand telecommuting. A four-day workweek would eliminate 20% of commuting. Telecommuting could eliminate even more. Management Technology Associates studies show win-win-win benefits. Businesses reduce premises’ costs, overhead and labor with gains in productivity of 10%-40%. Workers enjoy significant fuel and time savings. Society reduces fuel use, traffic congestion and pollution.


Today, more than 12 million employees telecommute or “telework” more than 8 hours a week, up from about 6 million in 2000, according to Gartner Dataquest, an IT research and advisory company. The number will hit nearly 14 million by 2009. The bottom line is that telecommuting is definitely on the rise and the economic downturn may very well help to accelerate it.

Today I came across a very cool work at home opportunity. The company is Internet Girl Friday, a group of Virtual Assistants that work for business owners and executives. According to the website, some of the services they provide are:

…creating blogs, WordPress installations, managing client’s Facebook profiles, sending press releases, bookkeeping, arranging travel, tracking business, updating websites, sending newsletters, giving remote computer support, managing email, placing calls, setting up appts/meetings, ordering gifts/groceries online, generating new leads, researching, …all the things that hold you up from having any time leftover for yourself.

What makes IGF unique is that when someone hires them, they get more than just a Virtual Assistant. They get a whole team of people that are spread across three time zones working for them.

The site is owned by Jennifer Goodwin.

She’s setting out to let everyone fire their day boss. She’s setting out to help the world! She’s setting out to win the world’s Coolest Boss award! But for now, she works from home and she needs more people to help.

She just might win that award too. Not only has she created a terrific niche for herself and garnered lots of media attention, she’s got a sense of humor too. In her FAQ section, in answer to the question “Why am I not getting a lot of work?” she answers “Maybe you stink. Just kidding”. It’s refreshing to find someone who can take care of business and laugh at the same time.

So, if you’ve got solid administrative skills or you’re a social networking guru or new media queen you might be in luck. Jen’s looking for people with a “Rockstar work ethic” that want to work from home. Does that sound like you?

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SEO And Search Engines – A Love-Hate Relationship

Those that operate serps acknowledge quickly that some web masters (specifically search engine optimizers) are making bold efforts to rank well of their search engines, even by manipulating the web page rankings in search results. For Infoseek and another engines like google, optimizers have been grabbing the source code of the highest-rating pages and placing it of their pages. They were profitable on this way to high the search engine rankings. However, that’s the old story.

Then internet optimization firms were exploiting open source sources for their own monetary gains. Search engines like google and yahoo have always frowned upon those aggressive web optimization practices; going to the extent of banning the pages in their search listings. The extra aggressive website house owners, who generate automated sites for better ranking, suffered much search engine wrath; their domains have been banned from the search engines.

An annual convention named Air Internet was held 1997 to ease the strain between search engine marketing and search engines like google firms to minimize the typically-damaging results of aggressive internet content material providers. Though, due to the high value of search results, there’ll all the time be an adversary relationship between search engines and SEOs.

The Wall Street Journal profiled an organization that allegedly used high-danger methods and Wired reported the identical company sued a blogger for mentioning that they had been banned. Google later confirmed that it the truth is banned Traffic Energy and a few of its clients for black-hat techniques.

Immediately, many search engine optimization companies make use of lengthy-time period, low-threat methods; some SEO companies that do employ excessive-threat methods for their very own affiliate, lead-generation, or content websites, as an alternative of taking the risk on consumer’s internet sites.

Google, since their early day has been gaining intelligence, it has enforced internet web page restrictions for years, similar to for hidden-text in 2006. It punishes non-commonplace websites by robotically blocking the search-results for 30-35 days or longer. It does enable for a reinclusion request, and the re-indexing of that website online might take a complete of 2-four months.

MSN Search and Yahoo! don’t robotically punish the internet sites for small amounts of hidden text. In early 2006, MSN Search usually re-listed small web pages every 14 days, and Yahoo! also re-listed rapidly, a lot quicker than Google, but all three MSN/Yahoo!/Google might require more than a month to index a new web page on an outdated internet site.

Nonetheless, the situation is improving. At the moment serps are competing and a few have reached out to search engine optimisation industry. They organize sponsors and visitors at web optimization conferences and seminars. With the advent of paid inclusion, some engines like google now have a vested interest within the health of the optimization community.

The entire main engines like google (Google, Yahoo!, MSN and Ask) provide guidelines to assist with web site optimization. Google has a Site maps program to help web masters be taught if Google is having any problems in indexing their net sites. It also gives information on Google traffic. Equally, Yahoo! has Website Explorer that gives a technique to submit your URLs without spending a dime, decide how many pages are in the Yahoo!. In order that the web masters can drill down on in links to deep pages. It has an Ambassador Program and Google presents a program for qualifying Google Promoting Professionals.

No person is aware of for positive what the subsequent transfer of search engines will be. Remember, if your business exists attributable to your web presence, it’s always better to hunt help from Search Engine Experts and stay unaffected from the love-hate relationship between search engine optimization and serps?

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