Under forecasts of experts, in 3–4 years 50 % of sales will be already carried out through a global network and it is necessary for any owner of firm to take care of that his site has got on the first page of top Google search engines and Rambler. To reach this purpose without a professional command is very difficult, therefore at the first stage the customer needs to be defined who exactly will be engaged in working out and support of site. And it is possible to sign the contract with studio which will incur all cares on site working out, creation of its design and filling. Other variant is to use services of the freelancers, capable to make similar work, but for much smaller money.
For effective work of a site are necessary:
1. web-designer,
2. content-editor
3. SEO-copywriter.
The web designer is required at a stage of creation and site filling. Problems of this expert include working out of the technical decisions providing attractive design of a resource and convenience of navigation.
The content-editor is the person who is watching filling of a site. Usually he is engaged in gathering, the analysis, editing and information placing on a web resource.
Services of freelancers at least are twice cheaper than work of professional agency.
The problem of SEO-copywriter consists in creation of the readily available text for searchers. Simply speaking, in a material placed on a site, there should be a certain quantity of keywords (“keys”) — search inquiries. At their proper correlation and giving the company Internet page will appear among the most popular. From the SEO-copywriter will depend site promotion on the basic searchers.
The main advantage of the freelancer in comparison with studio is the question price. Services of specialized agency will manage a minimum twice more expensively work of “free artists”.
Not each freelancer can offer the client author’s design of a portal, daily professional filling by important information, banners and animation. But with such people is easier to work — there are no contracts and additional obligations, and the contract quite often consists in the oral form.
The freelancer also can help with training of the owner of a site independently to update and fill with the information that will essentially save company expenses.
In a network the range of the prices of creation and advancement of sites is wide, on the average $200-400. Qualitative services in programming and site imposition will cost an order $200-300, design service — in the same limits. Copywriters-freelancers estimate the work by quantity of signs: from $5 to $20 for 1 thousand printing symbols.
Despite financial benefit of partnership with the freelancers, many companies work with studios as conditions of such cooperation are accurately registered in the contract and infringement of any point threatens with monetary collecting.
Any web site needs to receive internet marketing. Find out how many people are getting web traffic today – this is part of Internet marketing strategy for successful Internet marketers shown on this web traffic site.
And once you have nice traffic – then “get website traffic” questions become very easy.
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