Tag Archives: Scorn

Mining New Recruits In Network Marketing.

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Henry Ford once said “History is Bunk”.
Now, I don’t know anyone who uses the term “Bunk” any more (unless they’re referring to beds!), but the point is well taken in the context of Network Marketing.

Far too many companies and distributors still teach the new people to work their ‘warm’ market and prospect ‘cold’.

While there is value in this, and tremendous success stories have been written about and by people who’ve built huge organizations this way – it is the MOST unnatural way for most people to build.

On the one hand, you’ve got your ‘cold’ market – those people you don’t know and aren’t introduced to by someone you do.
As you grow in your marketing skills, it should become natural (if you’re serious about treating this like a business) to mention to some people your opportunity.

However, this is extremely uncomfortable for most – “Hey, you know – you have a great personality and seem to be good with people. Here (hand them your card with a web address and phone number on it – I like to use $100 drop cards) I help people get started in their own home-based business. Check out my website and let me know your questions.”
People join your organization for the ‘Dream’, not to talk to strangers. Sure, there are some sales pros who are great at this, and then go on to build a fortune in MLM… but most people are far too shy.
Now consider your warm market – “but MOM! You would be so great at this!”

How many hundreds of thousands of people burned through their warm market, taking ridicule and scorn, only to get NO new business partners and be completely burned out by the end of it?
But WHY?
It’s a simple fact that we all tend to forget in Network Marketing. People have to be looking for something and be in the right ‘place’ to receive your opportunity.

Remember when you saw your opportunity? Where were YOU?
People who have a good job, with a company they enjoy, a good family, a nice house, and 2 cars are not typically receptive to your pitch! They have no inner motivation to go searching for more work, that pushes them outside their comfort zones (even if inside they’re really just thinking it’s “not that bad”).

Think if you were starting almost any other business in the world – would you approach anyone you know to ask them to be your partner? How many would think you’re crazy, you can’t do it, you don’t know how, and you’re going to loose all your money!

So, what’s the answer?
We need to be searching for people who are in an uncomfortable place in their lives. That house mortgage is strangling them every month. Those 2 car payments are getting harder and harder to make. They suddenly realized they haven’t saved anything for their kids college.
They lost their job in the biggest down turn since the great depression.

Find those people – those who are looking for something – a lifeline thrown their way, and they will be receptive to your opportunity.
Job papers, unemployment areas, online resume posting sites, craigslist, the list is almost endless.

Seek out those who NEED you – even if they can’t tell you exactly what they’re looking for – and they will absorb your opportunity like a sponge!

Jon R. Patrick takes his 20 years experience in Network Marketing and has joined forces with Mandura.
Success is found through a Team and a System – http://JonRPatrick.com

Access pragmatic things to know about the topic of make money online for – make sure to read this web page. The times have come when concise information is truly only one click away, use this opportunity.

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Telemarketing – Top 6 Secrets Of A Good Telemarketing Firm

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The business of telemarketing emerges from a conflict. Telemarketers need to make calls to customers despite the fact that these calls are viewed with scorn and derision by a vast majority of people. At the same time, it is through these calls that a company establishes important contacts and generates crucial leads to carry the business forward. It is the primary duty of every telemarketing executive to deal with this conflict and adopt a high level of professionalism to try to distinguish your call from tens of other telemarketing calls that any household receives on a day-to-day basis.

Whether a company chooses to establish its own in-house telemarketing facility or outsource the process to an outbound call center, it is important to ascertain that all the hired and trained callers possess a high level of professionalism to carry out the difficult job of making effective calls to prospective clients.

Here are a few tips of make your call successful. Adopt them for better reception by your clients.

1. Identify yourself. It is not only professional but also good manners to identify oneself at the beginning of a call. Unidentified calls are always looked at with suspicion. At the onset of the call, it is a good practice to give out your name and the name of the company on whose behalf the call is being made. While the first name would suffice in case of a business-to-customer call, it is more professional to give both the first name and the last name when making business-to-business calls or calls to high-end customers.

2. Call at the customer’s convenience. It is courteous to give priority to customer’s time. Instead of just being in a hurry to get the message across at the very first call, it is better to first enquire whether the recipient would like to be called at a more convenient time. This should be done at the very start to have a good impression on the client. If the client gives a callback time the chances of closing a deal is itself enhanced.

3. Coordination with other campaigns. Making counter references to other marketing to a marketing piece, such as, a mail or a newspaper advertisement, such coordinated efforts can prove to be very successful for the company.

4. Compliance with rules and regulations. Rules and regulations with regard to the Do Not Call lists keep changing and it is the responsibility of any telemarketing caller to keep abreast of any amendment in the regional or national rules. Any clash with the rules and regulations can be immensely harmful for the company’s reputation and business. So, it is best to keep away from the dangerous waters. While being up-to-date with all such regulations might be rather difficult for an in-house telemarketing facility, outsourcing the services can keep all such troubles at bay.


5. Build a database. Telemarketing activity can be used fruitfully to build up a prospect database. By keeping track of the information already collected, future calls can be made more productive. A concerted effort made at collecting data and generating leads for a certain period can strengthen your network and streamline your efforts.

6. Give priority to quality. While it is important to go in for cost saving methods in chalking out a telemarketing program, it should be kept in mind that cheaper options can very often prove to be counter-productive. Automated calls or unprofessional callers can do more harm than good to a company’s reputation. Quality should be given the highest priority while deciding on outsourcing telemarketing services.

Telemarketing calls are much more than lead generation activities for companies. Each call made to customers play an important role in creating an overall impression about a business in the market and in building a company’s reputation. Therefore, whether telemarketing services are managed within the company or outsourced to a call center, it is of primary importance to maintain a high level of professionalism in conducting the services.

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