Many beginning Internet entrepreneurs, before making a decision to open their own mailing lists based on a free service for mailings, ask themselves many questions, one of which is like this:
“Does the mailing need its own page on the Internet if the mailing goes out on a free service of mailing lists?”
It is very difficult to answer this question unequivocally. All depends on what author’s goals are. Let’s consider this situation in more detail.
So …You open a mailing list on one of the service of free mailings. After registration in this service you will receive a personal page of your mailing list, which will contain information about your mailing list and a subscription form.
After some time, under certain conditions, your mailing gets into the main directory of free service mailings, and then will be announced to subscribers of this service. This will allow you to collect the first-ever number of subscribers to your mailing list.
Number of signers on your mailing list during its announcement will depend on the subjects of the mailing and its description. Typically, the number of signers will range from 1000 to 30000 people.
Thus, a free service of mailings, advertising your mailing list among its subscribers, will give initially start to your mailing list. After that you have to work by yourself to increase the number of your subscribers.
And now look at several options for the development of this situation.
Option one. You open the mail, get a page and do not force to increase the number of its subscribers.
In this case, you receive only those subscribers who have found description of your mailing list in a directory of free mailing service by themselves, based on which you release your own mailing list. Increase in the number of subscribers in this case is minimal.
Option two. You open the mail, get a page and make efforts for its promotion.
This option has both advantages and disadvantages.
Advantages:
1. You do not need to create the page with a description of your own mailing list. A free service of mailings has done it for you.
2. You do not need to buy domain name and pay for paid hosting for the web page with a description of the mailing and subscription forms. A free service of mailings has done it for you. He gave you a finished page with a description of the mailing, and then placed it on your own site.
Disadvantages:
1. You promote the page that does not belong to you. This is bad! Only a free mailing service will be the winner. If a visitor does not subscribe to your mailing list, he will subscribe to a mailing list of other authors who might make you competitive in your field of expertise.
2. You cannot change the information posted on the description page of your mailing. Your page will look like thousands of other pages, which other mailing lists represent.
3. You will not be able to independently optimize your pages for search engines.
4. You will not be able to put links to their commercial resources on this page.
5. You cannot place pop-ups on this page to increase the number of subscriptions to your mailing list.
Today many people quit the regular job and start internet business. But, as any type of business, Internet business also needs marketing and client base. One of the widespread ways of online marketing is email lists. So before you start, you should know what email list marketing is and how to make cash with it. Check out this email list marketing site which offers much useful info on building mailing list subject.
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