It can be handy to learn about web page design and website usability guidelines by going straight to a genuine life example and see what works and what doesn’t . From being an internet entrepreneur let’s go to oracle traders internet site. It sells share market related software called Metastock.
It starts, ‘Hello and welcome to Oracle Traders.’ People realize they’re there. They know they’re on the website. Saying hello and welcome, it’s nice to have but actually I’d dump all that kind of thing. You’d be far better off replacing that with ‘Dealing with Oracle Traders will get you 5% return in the market in thirty days guaranteed,’ whatever value proposition you’ve got and put that out there. Pronouncing welcome is not a great thing, you need to hit them over the head with a value proposition statement.
The real estate that the header uses up, when you’re talking about above the fold, with no header naturally everything moves up. It is that blue band across the top. Obviously you have got to get your name there.
A header works well. It comes down to get the brand in position. For example in Flight Centre, people know the Flight Centre brand, so having the Flight Centre logo front and centre, people relate to that. Do people know Oracle Traders logo at this point in time? Probably not.
What I would do in my internet marketing reviews website, I might make the menu smaller and actually put it on the same level as the brand so you get that bit of additional space. They desire folks to call them. They’ve got a destination page. They essentially sell a product that is very well known in this market and they are one of 2 distributors in Australia for that product. It’s highly searched for etc . The software is known as Metastock. They’ve got metastock Australia. But that is the top product there. That’s actually what they are. All the other things they’ve built as add ons to that product following basic website usability guidelines.
It is both an ecommerce store, and they want people to call them first. Either or is fine. They’re happy to come in the morning and process orders, that’s great but generally speaking, people want to talk to somebody first. People normally hit logos first on a website to go to a home page.
If you look at the Support tab as an example, there’s no content in your directory maximizer review until you click a link and this is maybe a bad thing. That is all you get if you click any one of those links, then you will get an entire list of screen shots and bits and directions and details.
There are some other tiny things from a general perspective following website usability guidelines : the Home button should be on the left side just from a user viewpoint and testing and the like. It’s called the hot pocket or the red triangle or different names. When people look at a build my rank review internet site, it’s pretty much the top corner first. Folks expect the Home material to be on the left side. Just little that kind of thing will make a big difference.